I remember the summer of 1970 very well. I was fourteen years old. It was the year that Rolex watches entered my life. Tellingly it had to be the Rolex Cosmograph Daytona that I fell in love with, but it was the Submariner that ended up as my first luxury watch. I don’t why it was luxury watches that began to fascinate me so much but as they did I quickly realized that Rolex was at the pinnacle of my expectations. I learned from friends, movies, magazines and my father all I needed to know about Rolex watches. Then it became my mission to acquire one myself. I had never before in my life had this concrete a goal away from school. But as the summer approached I knew I would have to find a way to earn enough money to buy my own Rolex. I wanted the Cosmograph Daytona because Paul Newman used one when racing. I didn’t know which movie but the rumor (which is true) would have been good enough for me. As I did my research, which was harder without the internet, I realized they were more expensive so I concentrated my efforts on the famous Rolex Submariner. James Bond wore one of these in a movie too. I was able to secure a position at the local country club as caddie on the golf course. What a great summer and great coming of age experience it was. This was my first time working hard enough to gain some muscle and it was the first time I knew what it meant to save money for a particular goal. No soda after work with the other caddies, I knew how much I needed and was going to make sure to save enough. That Rolex was already paying dividends in my life and I had yet to buy one. Sure enough, I saved the $125.00 I needed for the watch and went to the local Rolex to make my purchase. My Dad could not have happier or prouder than if he was buying the Submariner himself. He knew my commitment and was thrilled to share the end result. It was a great summer and a great moment – I remember almost forty years later. That Rolex Submariner I continue to love even as I have been able to acquire a coveted Cosmograph Daytona and my rugged Rolex Sea-Dweller.
Mike has been a blogger for our watch blog aandewatches.info . He has years of experience writing hundreds of articles about Rolex watches.
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